apablo.com is the most dynamic PR Agency in Spain. Here you’ll find PR services, SEO web content, social media management, and much more.
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Case Studies PR Agency apablo.com
I’m very proud of this case study: it got over 200 media appearances throughout Spain for a photography contest.
These apablo.com’s case studies are organic coverage.
Several of them have dofollow links.
A press release distribution platform has not been used to achieve these pieces.
The next article was published on Diario AS about a dating website (an apablo.com’s client).
With this client I got over 200 organic media placements on national and regional online and offline newspapers.
The next example, on Yo, Dona (lifestyle), was also about this dating website. In this case, it’s an article about user experience.
The next piece was published on Marca for a betting odds comparison site. It compares the average speed of Tour de France cyclists throughout the years. I was able to achieve over 300 media placements for this client in a year.
The next placement, on RTVE, mentions one of my clients, a sports comparison site. It’s a survey about general interest on the UEFA European Championship.
The next case study was published on 10+ regional newspapers. We calculated the total cost for a football team supporter to attend all games during the season.
The next piece, published on Diez Minutos magazine, belongs to a campaign driven by a shortfilm festival during the 2020 lockdown. It aimed to support the cultural industry.
The next case is a campaign for a british union that brought their claims to Spain. The coverage was also extensive.
Of course, I do these campaigns for apablo.com too. In this case, I calculated how much the state had missed in taxes due to the decline in newspaper sales.
With only two stories I secured around fifty placements for myself throughout Spain.
I obtained the next piece for a short film festival that focused on female directors.
This picture is from one of the participating short films.
It was a very informative article because it included statistics about the number of female movie directors, etc.
The next piece was published on Libertad Digital.
It’s an analysis I conducted on the most common formations used by football teams (4-4-2, 3-4-3, etc).
I created this story for a sports betting website.
I just told you that I do this for my website as well.
Look at me, this is myself on Televisión Canaria discussing a study on how happier Spaniards are when they live with their partners.
The study was published on the Antena 3 website too.
I conducted this study for a dating website.
I’m not including radio placements because they’re not as visually appealing as those with pictures.
However, this is myself on Aragón Radio (in Spanish).
The next article was published on El Independiente.
It’s about a low-cost art gallery that launched some time ago. Also apablo.com’s client.
I feel somewhat attached to the next piece because it reports the acquittal of a client’s website. The website had been accused and was subject to a legal process.
Sometimes I’ve also collaborated with charitable initiatives.
The next case study is about a hospitality entrepreneur who gives away Christmas Eve dinners to the most disadvantaged.
It was covered by Telemadrid, LaSexta, RTVE Canal 24h, and others.
Next is a video game review for an apablo.com’s client. It’s on RetroFlama‘s YouTube channel:
The next articles were published as a result of my work with a Professional Psychologist Association:
I hold the next piece with great care, since it was published on El País Retina:
The following PR agency case study is about a cosmetics brand.
This article was published on Vanity Fair:
Did you know that there are media outlets that cover news about packaging?
I conducted the following study for a betting odds comparison site. It had great coverage throughout Spain.
It’s about the decline in the local economy due to restrictions on football visitors during the COVID pandemic.
We did many interesting stories with this client. For example, we calculated how much a gold Olympic medal costs according to its weight.
We created appealing and groundbreaking content that is useful for the media. The next piece was published on ABC de Córdoba.
Or how long it takes to do the wave in every stadium, like the one featured on Diario del Altoaragón, among others.
Málaga CF supporters should be proud of their team!
Are you still here? Should I keep going?
Ok, I’ll show you some more examples of apablo.com’s clients.
Let’s see some pieces of coverage of the most important short film festival in Spain. 170+ news websites covered information about finalists and winners (plus some radio and TV stations).
To achieve this, I created two strategies: one for national media and another one for regional media.
Regional press usually has a slightly different treatment.
The following analysis was first published here, on apablo.com, and several news websites replicated it.
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Pablo Gracia is apablo.com‘s owner. He’s been working with media outlets, institutions and press offices for over 20 years.
Services by apablo.com – PR Agency in Spain
apablo.com can manage any of the three core pillars on which current communication is based on:
Become newsworthy in newspapers, radio, TV, and online
Create positive opinions towards your brand and enhance your reputation
Influence your audience’s purchasing decisions
Improve your site’s ranking on Google
Increase your website traffic
Create loyalty programs to boost sales
Obtain valuable insights into your followers’ opinions
Foster a community around your brand and cultivate customer loyalty
Establish a prominent position and engage in public interactions
SEO articles that rank high
These are some examples of SEO content that rank very well on Google. All of them are apablo.com clients.
Clients – apablo.com PR Agency in Spain
The PR Agency in Spain, apablo.com, has collaborated with a diverse range of clients, some of which presented significant challenges. Nevertheless, their campaigns have proven to be successful.
FAQ – Frequently Asked Questions
What is a PR agency in Spain?
A PR agency is a company that specializes in working with and conveying the external messages of any organization. To do so, it uses various channels such as media outlets, the client’s website, their social media platforms, and other marketing tools.
What services does a PR agency offer?
The main services offered by a PR agency include press office services, creation of SEO web content, social media management, and other marketing solutions.
How much does a PR agency cost?
The price range that a PR agency may charge varies between 1,000 and 8,000 euros, depending on the type of work required by the client.
How to hire a PR agency?
Each agency operates differently. However, it is common for the client to explain their needs, agree to a budget, and sign a service agreement issued by the agency.
How to work with a PR agency in Spain?
The most common thing is for agencies to use email as a means of communication with their clients. This communication is regularly done, possibly on an almost daily basis.
In these emails, agencies and clients discuss which press releases will be launched, which articles are being written, which posts will be published, how a specific action has performed, last-minute changes, ideas for future actions, and any other daily topic.
What is the difference between communication and advertising?
These two terms are often confused, but they are actually two different things.
A communication agency focuses on working with a message, but it does not control the final outcome of the coverage, and their work appears as content.
An advertising agency does have direct control over the message because there is a financial contract with the media outlet, and their work appears as an advertisement.
Does a PR agency help to sell more?
The goal of a PR agency is not to sell more. However, the work they do could potentially lead to an increase in the client’s sales. Their function is to improve the visibility of the client’s organization and how it is perceived by the general public.
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